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CQUniversity announces historic five-year extension of Cairns Taipans naming rights

Published:17 September 2018

CQUniversity Vice-Chancellor Professor Scott Bowman officially re-signs the contract as naming right sponsors of the Cairns Taipans NBL team for a further five years. Professor Bowman is pictured with Cairns Taipans CEO Mark Beecroft.

CQUniversity Vice-Chancellor Professor Scott Bowman was pleased to announce that its naming rights sponsorship of the Cairns Taipans would continue for at least another five years.

“Our relationship with the Taipans began over six years ago when CQUni became naming rights partner of the Taipans Academy. When in 2014 the opportunity came about to become the naming right sponsors of the national basketball club, we proudly took it on,” Prof Bowman said.

“Our partnership with the club brings with it some wonderful community engagement opportunities and also allows CQUni to continue to give back to Cairns - a community that has supported us greatly through our growth in this wonderful city.”

CQUni's sponsorship of the Taipans was extended for a second time in 2016, when it signed on for an additional three years. This year’s renewal is the longest contractual agreement between the two organisations, and will mean CQUni will hold the longest tenure of naming rights sponsorship in the club’s history.

Taipans CEO Mark Beecroft welcomed the re-signing, and praised Prof Bowman’s commitment and vision for the CQUniversity Cairns Taipans.

“The partnership between the Taipans and CQUniversity is one that has progressed and grown over the years, and this new five-year extension is a testament to that development. It is a connection that the public now acknowledge as part of the Taipans brand, and together we continue to find ways to align purposely and strategically,” Mr Beecroft said.

“The club recognises Vice-Chancellor Scott Bowman’s ambitious aims of putting Far North Queensland on the map in the field of academia and sport with this partnership.

"CQUniversity are a part of the team, and we’re certainly happy to keep them on the roster.”