Nishantha Pilana Gamage

Thesis Name

Thesis Abstract

This research will explore the usage and behaviours of higher education academics on social media platforms in a developing country context. It will investigate the motivations behind academics' engagement on social media, examine the types of platforms they prefer, and analyse the content they share. The study aims to understand the implications of social media usage for academics' professional development and networking, as well as provide recommendations for enhancing social media behaviours.

Why My Research is Important/Impacts

This research is important as it will provide insights into how higher education academics utilise social media, contributing to the understanding of scholarly communication and engagement with students and other stakeholders. In addition, their experiences, and perceptions, may shed light on underlying factors associated with social media usage. It would also enable the development of guidelines, enhance digital literacy and foster a productive online academic community.