What is a cookie?

An internet cookie is a small text file that is stored on your computer or mobile device. Cookies are required for our website to work in the most efficient way for visitors. Websites read and write these files (cookies), enabling them to recognise your device and remember important information that will make your use of our website more convenient.

What cookies do we use?

Below we briefly describe the different types of cookies we may use on our website.

Essential Cookies

Primary cookies are essential to help you navigate our website and utilise all of the features. Without these cookies, we may not be able to provide certain services or features and offer the best website experience.

Performance Cookies

Performance cookies are often also known as analytics cookies. These collect information about your use of our website. They collect aggregated data of users (as anonymous users) and enable us to improve the websites user experience. For example, performance cookies show us which are the most frequently visited pages on the website, allow us to see the overall patterns of usage on our website, help us record any errors or difficulties you experience on the website. Sometimes they also help us to understand if our advertising is effective or not.

Functionality Cookies

In some circumstances, we may use functionality cookies. Functionality cookies allow us to remember the choices you make on our Site and to provide enhanced and more personalised features, such as customising a certain webpage, remembering if we have asked you to participate in a promotion and for other services you request, like watching a video or commenting on a blog. All of these features help us to improve your visit to our website. The information these cookies collect may be made anonymous in your browser.

Flash Cookies (also known as Advertising Cookies or Targeting Cookies)

These cookies are used to deliver adverts that are more relevant to you and your interests. To improve your user experience, Local Shared Objects (commonly known as “Flash cookies”) are implemented to provide functions such as remembering your settings and preferences.

We may use Adobe Flash Player to deliver special content, such as video clips or animation. Flash cookies are stored on your device, but they are managed through an interface different from the one provided by your web browser. This means it is not possible to manage Flash cookies at the browser level, in the same way you would manage cookies. Instead, you can access your Flash management tools from Adobe’s website directly. The Adobe website provides comprehensive information on how to delete or disable Flash cookies see for further information. Please be aware that if you disable or reject Flash cookies for this Site, you may not be able to access certain features, such as video content or services that require you to sign in.

How we use cookies

Google Analytics Demographics & Interest Reporting

This website uses cookies to facilitate the sampled reporting of demographics and interests of its visitors within Google Analytics, which may allow us to collect information such as age, gender and interests. This allows us to understand the Users that visit our Site and identify how we can improve user experience and interaction.

This feature is part of Display Advertising (e.g., Google Analytics Demographics and Interest Reporting). Using the Ads Settings, visitors can opt-out of Google Analytics for Display Advertising and customise Google Display Network ads. This data is used to provide better services and more relevant content to our users based on demographic and interest data. You can opt out of this feature by downloading the Google Analytics Opt-Out browser add-on.


We also use Remarketing with Google Analytics to advertise online including the Google Adwords tracking cookie. This means we will continue to show ads to you across the internet, specifically on the Google Display Network (GDN). We are not collecting any identifiable information using Google’s or any other third party remarketing system.

Our third-party vendors, including Google, use first-party cookies (such as the Google Analytics cookie) and third-party cookies (such as the DoubleClick cookie) together to:

  • Inform, optimise, and serve ads based on your past visits to our website; and
  • Discover out how ad impressions, ad services, and your interactions with these ad impressions and ad services are related to visits to our site.

You may opt out of Google’s use of cookies by visiting the Ads Preferences Manager. You can also opt out of other third-party vendor’s use of cookies by visiting the Network Advertising Initiative opt-out page.

We implement Google Analytics, a web analytics service provided by Google to support Google features such as Display Advertising (e.g. Remarketing, Google Display Network Impression Reporting, the DoubleClick Campaign Manager integration or Google Analytics Demographics and Interest Reporting) to help us understand our website visitors better. You can prevent your data from being collected by installing the Google Analytics Opt-Out add-on.


Similar to remarketing, we may use cookies set by other social platforms such as Facebook and LinkedIn to allow us to show you tailored and relevant information or offers from CQUniversity across various areas of the feeds in the social platform as opposed to the wider internet.

For more information or to adjust your advertising preferences, please visit Facebook’s Data Policy or LinkedIn’s Cookie Policy pages.

Further information

Further details of the University’s compliance with the Information Privacy Act 2009 Qld are provided in our Information Privacy Policy and Procedure.

If you have queries about our privacy and security practices or wish to make a complaint, please contact the Governance Directorate by emailing