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Centre for Tourism and Regional Opportunities

The Centre for Tourism and Regional Opportunities (CTRO) is an entity jointly run between the School of Business and Law and the Office of Indigenous Engagement. The Centre is administered from CQUniversity’s Cairns campus.

The focus of this applied and multidisciplinary research centre is on the intersection between tourism, resource activity, and regional development. Research is organised into five thematic areas:

  • tourism development  
  • indigenous development and cultural capital  
  • regional communities and growth  
  • natural assets and environment  
  • services industry innovation and work.  

Find out more about our staff.


The Centre generates new information and understanding about:    

  • tourism development      
  • indigenous development and cultural capital      
  • the need to protect natural resources from development pressures      
  • the importance of human capital and entrepreneurial thinking in regional communities business and industries      
  • respecting and supporting Indigenous populations in regional Australia      

Current Projects    

Our research projects include:    

Tourism development    

  • Cairns Region Visitor Survey      
  • Cairns tourism industry research needs analysis      
  • using humour in tourism      
  • the possible impact of megaresorts on local communities      
  • history and tourism development in Cairns      
  • Indigenous tourism supply-side study      
  • climate change impact Great Barrier Reef      
  • Darwin’s World War 11 heritage as a tourism attraction      
  • tourism in agricultural regions (authored book)      
  • coral reef tourism, opportunities and threats      
  • modelling tourism development in remote regional towns      
  • Indigenous development and cultural capital      
  • Chinese high speed rail’s impact on tourism flows      
  • factors affecting bilateral tourism between China and Japan      
  • developing nature based tourism in Hong Kong      
  • tourism in remote towns: A Cooktown case stu      

Indigenous engagement    

  • understanding the experiences of Indigenous Australian and Maori artists and the future of Indigenous cultures      
  • engaging Indigenous researchers from a diverse range of Indigenous backgrounds in a collaborative health and wellbeing project      
  • Aboriginal and Torres Strait Islander Youth, Health and Wellbeing Project      
  • ‘From experience to practice’: 20 years after the Indigenous community development study tours to India      
  • Waminda Women’s Aboriginal Women’s Organisation ‘Dead or Deadly Program’ Report: Gendered Indigenous Health and Wellbeing      
  • Indigenous tourism supply-side study      
  • educational and employment outcomes of youth with disabilities project      

Regional communities and growth    

  • transferring land back to agriculture after mine closure      
  • assessing factors that impact on connectiveness and regional mobility in regional areas      
  • assessing the economic impact of the proposed Emu Park Near Shore Revitalisation      

Natural assets and environment    

  • transferring land back to agriculture after mine closure      
  • assessing factors that impact on connectiveness and regional mobility in regional areas      
  • assessing the economic impact of the proposed Emu Park Near Shore Revitalisation      
  • developing regional innovation systems as a platform for growth and sustainability      
  • accessibility and coordination in peri-urban transport systems      
  • regional householder’s behaviours and willingness to pay for organic waste management      
  • assessing the cost-effectiveness of grant and funding programs for water quality improvements      
  • designing conservation /water quality tenders when there is uncertainty in the bidding and assessment processes      
  • assessing the effectiveness of engagement in the context of the Great Barrier Reef      
  • predicting cost functions to improve water quality      

Services industry innovation and work    

  • pay equity in public services      
  • Australian Indigenous Tourism Business: Success :cases for hybridity      
  • a function of family – A case study of an Indigenous Australian Tourism Enterprise      
  • bucket tourism : makes yours a destination of choice      
  • psychological contract breach among temporary employees      
  • strategic project management for product innovation      
  • the role of quality systems in service innovation      
  • the business of law      
  • the role of local area marketing in SME business development      
  • the role of peripheral destinations in regional economic development      
  • the role of knowledge management in essential services performance: a case for aged      
  • small business –big improvements: service innovation      
Partners and external relationships  

The Centre for Tourism and Regional Opportunities undertakes applied research, with a particular focus on collaborative partnerships with industry and community stakeholders.    

CTRO partners include:    

  • National Indigenous Research and Knowledges Network (NIRAKN)      
  • Association of Marine Park Tourism Operators (AMPTO)      
  • Reef and Rainforest Research Centre      
  • Northern Institute of Charles Darwin University      
  • Regional Development Australia Far North Queensland Torres Strait      
  • The National Healing Foundation      
  • Department of Family and Community Services (New South Wales)      
  • Fitzroy Basin Association      
  • Office for Learning and Teaching      
  • Australian Coal Association Research Program      
  • Livingstone Shire Council      
  • ARC Discovery      
  • Commonwealth Government NESP program      
  • Reef Trust      
  • The Office of the Great Barrier Reef

Contact Details

Centre for Tourism and Regional Opportunities

CQUniversity Cairns
Corner Abbott and Shields Streets
Cairns, Queensland 4870, Australia

Bruce Prideax (Professor - Tourism, School of Business and Law)


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