4 wheel drive on Fraser Island beach

The Tourism Development research theme possesses a strong track record in sustainable tourism research.  Our work includes collaborative research across CQUniversity, within Australia and internationally, and aligns with the needs of our stakeholders which include communities, the tourism industry, and the tourism research community.  Our research is both theoretical and applied and adopts a quadruple bottom line methodology based on the view that tourism development has environmental, economic, community (social) and governance impacts.  We strive to ensure that our research enriches the communities in which we work, with much of our researcher’s work stemming from genuine community need.  Our research includes regular and long-term monitoring of tourism and community through survey work, which allows us to build and test a range of theoretical models and frameworks.  Our engagement strategies also ensure that research findings can be disseminated to the public and industry partners.

Our current research focus areas include:

  • Sustainable destinations in a time of disruptive change
  • Strengthening regional areas through tourism
  • Tourism in a low-carbon economy

Key capabilities include:

  • Regional tourism demand analysis
  • Health and well-being impact analysis
  • Market and economic integration analysis
Bruce Prideaux


Professor Bruce Prideaux is the course co-Ordinator of the Masters of Sustainable Tourism Management at CQU. Bruce’s research interests include climate change, the impacts of the transition to a carbon-neutral economy on tourism, crisis and disaster management, tourism transport, regional tourism development, rural tourism and sustainable tourism.

Bruce's latest projects include a book on tourism models and theories and an edited book on tourism in agricultural areas.  Bruce has published 120 referred papers, 85 book chapters and 11 books.

View Professor Prideaux's Google Scholar listing
View Professor Prideaux's Scopus profile


Valuing Drive Tourism in Queensland from an Economic and Social Perspective

Lead Chief Investigator - Professor Bruce Prideaux

Agritourism development in the Whitsundays region

Lead Chief Investigator - Dr Michelle Thompson

Port Douglas and Daintree Visitor Survey 2019-2020

Lead Chief Investigator - Dr Michelle Thompson

The road less travelled - Opening the door to the leisure travel experience for people living with dementia

Lead Chief Investigator - Dr Maria O'Reilly

Research tourism surveys: Visitors' perceptions of crowding in Whitsundays tourism locations

Lead Chief Investigator - Professor Bruce Prideaux

Regional perceptions of the GBR post bleaching

Lead Chief Investigator - Professor Bruce Prideaux

Cultural Sector in Cairns - Airport Survey

Lead Chief Investigator - Professor Bruce Prideaux

Port Douglas and Daintree Visitor Survey (2018-2019)

Lead Chief Investigator - Professor Bruce Prideaux


Under Development

Under Development


Professor Bruce Prideaux