Master of Creative Enterprise (Specialisation)

The Master of Creative Enterprise (Specialisation) is offered with two specialisations: Arts Administration (for international students only) and Creative Practice (for domestic students only). The Master of Creative Enterprise (Specialisation) prepares you for a career in the management and administration of the communication arts, or to work as a creative artist in the new economy, by bridging the ‘knowing/doing’ gap and skilling you academically and practically to work in creative industries such as:

• Fine arts
• Conference and events management
• Publishing and creative writing
• Displays and promotions
• Music
• Broadcasting and web casting
• Film and television
• Fashion, graphic and web design
• Advertising, media
• Public relations and sponsorship 

There is a growing demand for careers in creative enterprises, especially for those who are equipped with critical thinking and creative abilities which the Master of Creative Enterprise (Specialisation) develops. One of the attractions of working in a creative industry is the sheer range of different opportunities available. You will graduate ready to work in the management of the communication arts with a portfolio of examples to present to prospective employers in their chosen creative industry specialty.

What am I studying?

The overall aim of the Master of Creative Enterprise (Specialisation) is to provide an award that meets the needs of creative industry professionals working in the creative economy.  The Master of Creative Enterprise has two specialisations.  You can choose between the Creative Practice Specialisation (offered on-campus at CQUniversity Noosa and by distance education) and the Arts Administration Specialisation (offered on-campus at CQUniversity Sydney and by distance education).

The Creative Practice Specialisation is aimed primarily at creative and performing arts practitioners wishing to extend their capacity to operate in an increasingly interdisciplinary, multi-art form and creative enterprise/industries-based professional context. If you choose to study this specialisation  you will design, research and produce new works of art, or develop new approaches to arts practice in the creative industries, and apply new knowledge to your own specialist field/s.

The Arts Administration Specialisation aims to provide creative and management skills for professionals working in (or those wishing to enter) the creative industries including, film, television, animation, fine arts, museums and galleries, fashion design, graphic design, web design, multimedia, theatre, music, publishing and events.

Why Study at CQUniversity

There is an insatiable appetite world-wide for creative enterprise in all its forms. Creative enterprise is that segment of creative industry that communicates messages though design - artwork, graphics and story, and thereby conveys meaning.  Creative enterprise derives from the merger of globally networked communication technologies, information systems, financial markets and cultural pursuits which are now integrated in mainstream global economic activities. Creative enterprise manifests in creative writing, advertising, video clips, movies, broadcasting, cell phones, electronic games, education, in fact, almost everywhere.  It has become one of the largest and most profitable industries in the world, and certainly the most influential because it designs and disseminates communications that speak directly every day to communities, cultures and potentially the entire globe. 

Think of the number of advertisements, television and radio programs, movies, video clips and other communications to which we are exposed daily and how we seek new creative enterprises to stimulate and excite us. Coupled with innovation in information communication technology, the future of creative enterprise in all its forms conveyed by multiple media channels appears to be assured.  The economic impact and employment potential of creative enterprise as part of the creative industries is recognized across Asia-Pacific with government policies for its advancement in  Australia, China, Indonesia, Japan, New Zealand, Singapore, and Thailand.

If you wish to be part of this growing and exciting industry, the Master of Creative Enterprise (Specialisation) might be the appropriate step to create your future.

Entry Requirements

To be eligible for entry into this program, you must have: 

1. A three (3) year undergraduate degree (or equivalent NOOSR qualification) from a recognised tertiary institution.

2. Other undergraduate qualifications where you can demonstrate superior recognised prior learning (RPL) of continuous professional development in one of the following areas:

• significant contribution to industry;
• promotion in the workplace;
• recognition by a professional body;
• community/industry leadership;
• receipt of significant prizes and/or awards;
• personal references that attest to your high level of performance in the workplace/industry/community; or
• publications/patents/copyright.

Career Opportunities

There are numerous opportunities for professionals working in, or those wishing to enter, the creative industries.  Completion of the Master of Creative Enterprise (Specialisation) is the ideal way to advance your artistic or management career in areas such as advertising, animation, creative writing, editing and publishing, events, fashion design, film, fine arts, graphic design, media relations, multimedia, museums and galleries, music, publishing, television theatre and web design.  Career options include project and team management, strategy development and management in creative and arts environments, as well as careers as a practicing artist in a range of creative fields.

Program Structure

Course Information

For example courses you could study as part of the Master of Creative Enterprise (Specialisation) program please click here.

As CQUniversity is committed to providing quality, up-to-date and relevant education, please note courses are refreshed regularly and may not be an exact indication of course availability for your study. Please call 13CQUni 13 27 86 if you have specific questions regarding course information regarding your specific application.